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Warning Signs on the Information Highway: An Assessment of Privacy Concerns of On-Line Consumers. Association of Educators in Journalism and Mass Communications Annual Conference.(1997).
The Aad-Ab-PI Relationship in Children: The Impact of Brand Familiarity and Measurement Timing. Psychology and Marketing. 13, 77-105.(1996).
College Students' Use of Home Medical Test Kit: The Prevalence of Home Pregnancy Tests and Use as Minors. (Hill, R P., & Taylor C. R., Ed.).Proceedings of the 1996 Public Policy and Marketing Conference. 57.(1996).
How French advertising professionals develop creative strategy. Journal of Advertising. 25, 1-14.(1996).
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From Two Papers to One: Advertisers' Reactions When a City Loses a Major Daily. Association for Educators in Journalism and Mass Communications Convention.(1993).
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