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CCI Research Presentations and Publications

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Sheehan, K B., & Hoy M G. (1999).  Flaming, Abstaining, Complaining: How On-Line Users Respond to Privacy Concerns. Journal of Advertising. 28, 37-52.
Sheehan, K B., & McMillan S. J. (1999).  Response Variation in E-Mail: An Exploration. Journal of Advertising Research. 45-54.
Sheehan, K B., & Hoy M G. (1999).  Using E-mail To Survey Internet Users In The United States: Methodology and Assessment,. Journal of Computer Mediated Communication. 4, available:
Sheehan, K B., & Hoy M G. (1997).  E-mail Surveys: Response Patterns, Process and Potential. (Macklin, C. M., Ed.).Proceedings of the 1997 Conference of The American Academy of Advertising. 231.
Sheehan, K B., & Hoy M G. (1997).  Warning Signs on the Information Highway: An Assessment of Privacy Concerns of On-Line Consumers. Association of Educators in Journalism and Mass Communications Annual Conference.
Sheehan, K B., & Hoy M G. (1996).  On-Line Users' Perceptions of Privacy. Direct Marketers' Educational Conference.