CCI Research Presentations and Publications
Public Policy Issues in Consumer Behavior.
(Mowen, J. C., Ed.).Consumer Behavior. 569-603.
(1987). Animated Host-Selling Advertisements: Their Impact on Young Children's Recognition, Attitudes, and Behavior.
Journal of Public Policy and Marketing. 5, 171-184.
(1986). From Acts to Dispositions to Ethical Perceptions: An Attributional Approach to Marketing Ethics.
AMA Winter Educators' Conference.
(1985).