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CCI Research Presentations and Publications

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2014
Kaye, B. K., & Johnson T. J. (2014).  The shot heard around the World Wide Web: Who heard what where about Osama bin Laden’s death. Journal of Computer Mediated Communication. 19(3), 
Taylor, M. (2014).  Social Capital Theory Past and Present: Developments in Public Relations Research and Contributions to External Disciplines. National Communication Association (NCA).
Yang, A., & Kent M. L. (2014).  Social media and organizational visibility: A sample of Fortune 500 corporations. Public Relation Review. 40(3), 
Taylor, M. (2014).  Social media in public relations. 7th International Forum on Public Relations and Advertising.
Darling, R., Bayer R., & McMillan S. J. (2014).  Solving retention challenges with a team approach: A case study.
Cameron, J., & Geidner N. (2014).  Something old, something new, something borrowed from something blue: Experiements on dual viewing TV and Twitter.. Journal of Broadcasting & Electronic Media.
Kaye, B. K., & Johnson T. J. (2014).  Strengthening the core: Examining interactivity, credibility, and reliance as measures of media use. Paper presented at the Association for Education in Journalism and Mass Communication annual conference, Montreal, Canada .
White, C. (2014).  Studying Communication Abroad in the Global Economy. . American Academy of Advertising.
Hovland, R., & Blakeman R. (2014).  Studying Communication Abroad in the Global Economy. Panel presentation. Proceedings of the American Academy of Advertising.
Zhu, X., & Shen L.. (2014).  A Survey of E-Book Interlibrary Loan Policy in U.S. Academic Libraries. Interlending & Document Supply . 42(2/3), 57-63.
2013
Kent, M. L. (2013).  Search engine. Encyclopedia of public relations. 2, 819.
Shivers, M. (2013).  Selected Contemporary Assessment Issues . (McMillan, S. J., Ed.).Selected Contemporary Assessment Issues .
Childers, C. C. (2013).  Service learning at its best: Creating a social media plan for a local nonprofit organization. International Communication Association.
Palenchar, M. J. (2013).  Shaping the field: Bob Heath and the two volumes of the Encyclopedia of Public Relations.
Palenchar, M. J. (2013).  Shelter- in- place. Encyclopedia of crisis management.
Palenchar, M. J. (2013).  Social construction of reality theory. Encyclopedia of public relations. 2, 839- 841.
Chan-Olmsted, S., & Cho M. (2013).  Social media as branding tools: Exploring the effects of social media on brand relationship and the role of consumer characteristics. Media Management and Economics of the Association for Education in Journalism and Mass Communication.
Johnson, T. J., & Kaye B. K. (2013).  Some like it lots: The influence of interactivity and reliance on credibility. Paper presented at the Association for Education in Journalism and Mass Communication annual conference, Washington, DC. .
Palenchar, M. J., & Heath R. L. (2013).  Strategic risk communication: Adding value to society. Public relations. 4,
McMillan, S. J., Gardner D., & Smethers J. (2013).  A SWAT team approach to Enhancing Student Success. (Adams, B., Ed.).AACRAO Strategic Management Conference.
2011
Gross, P. (2011).  Seeking the Impossible? Accuracy in Today's Journalism. (Rad, I., Ed.).Documentation in Journalism. 39-70.
Kaye, B. K., & Johnson T. J. (2011).  The shot heard around the World Wide Web: Who heard what where about Osama bin Laden’s death. Paper presented at the Midwest Association for Public Opinion Research annual conference, Chicago, IL. .
Taylor, R. E. (2011).  "Similarity Among Advertising Students, 1997-2008". American Academy of Advertising.
Roessner, A. (2011).  The Sinner and the Saint: National Magazine Coverage of Ty Cobb and Christy Mathewson, 1900-1928. The Cooperstown Symposium on Baseball and American Culture: 2009-2010. 124-139.
Roessner, A., & Broaddus M. (2011).  The Sinners and the Scapegoat: Public Reaction to Mae West's Adam & Eve Skit in the Press. American Journalism Historian's Association.
Taylor, R. E. (2011).  "Six Strategies in Six Minutes". Advertising Principles and Practice. 238.
Sommerfeldt, E. J., & Taylor M. (2011).  A social capital approach to improving public relations efficacy: Diagnosing internal constraints on external communication. Public Relations Review. 37, 197- 206.
Palenchar, M. J., Freberg K., & Hocke T. M. (2011).  Social Media and FoodShield: Review & Recommendations. FoodSHIELD.
Palenchar, M. J., & Freberg K. (2011).  Social media and mobile technologies implemented in risk and crisis communication practices. International Public Relations Research Conference.
Taylor, M. (2011).  Social Media and New Technologies in Public Relations.
Palenchar, M. J., & Veil S. (2011).  Social media opportunities and constraints project .
Lee, S., & Cho M. (2011).  Social media use in a mobile broadband environment: Examination of determinants of Twitter and Facebook use. International Journal of Mobile Marketing. 6(2), 
King, D. W., & Tenopir C. (2011).  Some Economic Aspects of the Scholarly Journal System. (Cronin, B., Ed.).Annual Review of Information Science and Technology. 45, 295-366.
Gross, P. (2011).  The Starting Point: Studies on European Foreign Correspondents and Correspondence. (Gross, P., & Kopper G. G., Ed.).Understanding Foreign Correspondence, Concepts, Methodologies, and Theories. 1-28.
Lee, T., Wonjun C., & Taylor R. E. (2011).  "A Strategic response to the financial crisis: an empirical analysis of financial services advertising before and during the financial crisis". Journal of Services Marketing. 25(3), 
Luther, C. A. (2011).  Survey. Research Methods. 145-160.
2010
Johnson, T. J., Bichard S. L., Zhang W., & Kaye B. K. (2010).  Shut up and listen: The influence of selective exposure to blogs and political websites on political tolerance. Internet issues: Blogging, the digital divide and digital libraries.
Gross, P. (2010).  The Slow, Detoured March to Democracy in Eastern Europe (in Romanian). 1989-2009 The Incredible Adventure of Democracy after Communism. 149-159.
Johnson, T. J., Kaye B. K., & Meader A.. (2010).  Snooze, ruse, views, news? Online political information, credibility and media substitution.. Midwest Association for Public Opinion Research annual conference, Chicago, IL. .
McMillan, S. J. (2010).  Soap Box or Box of Soap: Consumer understanding of the news, advertising, and funding sources for user-generated content. Information and Society. 13(6), 820- 843.
Freberg, K., Palenchar M. J., & Veil S. (2010).  Social bookmarking sites and crisis communication: A descriptive analysis of bookmarks on food safety shared online during 2009 H1N1.
Zhu, X., & Eschenfelder K. R. (2010).   Social construction of authorized users in the Digital Age. . College & Research Libraries. 71(6), 548-568.
Avery, E. J., Sweetser K. D., & Lariscy R. A. (2010).  Social Media and Shared - or - Divergent - Uses?: A Coorientation Analysis of Public Relations Practitioners and Journalists. International Journal of Strategic Communication. 4, 189-205.
Freberg, K., Palenchar M. J., & Veil S. (2010).  Social media bookmarking services: Managing and sharing information from a centralized source. National Communication Association.

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