School of Advertising & Public Relations

COLLEGE OF COMMUNICATION & INFORMATION

School of Advertising & Public Relations Student Facts

The School of Advertising and Public Relations at the University of Tennessee enjoys a reputation for excellence.  The faculty members in the program have won national teaching awards and the program is internationally recognized for the quality and quantity of its scholarship.  The School represents two of the most popular majors at the University and continues to attract top students from across the nation. The program is considered to be one of the top advertising and public relations programs in the nation.

Students in the School are part of the College of Communication and Information.  There, they interact with students majoring in the fields of journalism, communication studies and information sciences.  This interaction helps students learn how their chosen major fits in with other communication disciplines and prepares them for successful careers.  The School also provides students with numerous internship, workshop and international experiences. We are dedicated to making sure that our students have every opportunity to become leaders in their chosen professions.

Undergraduate Enrollment in Mass Communication  Majors

 

Fall 2012

Fall 2011

Fall 2010

Fall 2009

Fall 2008

Fall 2007

Advertising

76

95

99

108

105

101

Journalism & Electronic Media

261

284

356

368

335

315

Public  Relations

94

95

101

115

81

77

Retention & Graduation Rates – Fall 2009 Cohort Undergraduate Mass Communication Majors

 

1st Year Retention

2nd Year Retention

3rd Year Retention

4th Year Retention

3rd Year Graduation

4th Year Graduation

Advertising

100%

100%

100%

100%

0%

40.90%

Journalism & Electronic Media

98.94%

90.53%

85.26%

85.26%

1.23%

58.02%

Public  Relations

100%

100%

97.65%

97.65%

1.25%%

55.00%