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ADPR Director Note

Happy Summer!

Ad PR students are all over the world this summer. There are 26 public relations students are studying abroad in lovely Siena, Italy. Ad PR students are living in New York City, Atlanta, Memphis, Nashville and Chicago completing internships. Some recent graduates are traveling across Europe before they start their careers.

Wherever you are and whatever you are doing, the faculty and staff of the School of Advertising and Public Relations wish you a great summer.

Keep us updated on your study abroad, internships, and adventures via social media.  See you in August.

Maureen Taylor, Director

ADPR Students Visit Disney's Yellow Shoes

Disney Yellow ShoesLast month advertising students with the School of Advertising & Public Relations visited Disney for a behind-the-scenes look with the Disney Youth Education Series. Disney’s Yellow Shoes Creative Group is the in-house advertising agency for Disney Destinations, which encompasses Walt Disney Parks & Resorts, Disney Cruise Line, Disney Vacation Club, and Adventures by Disney. The agency consists of a diverse and talented cast of writers, designers, artists, media buyers, and planners, specializing in all forms of marketing communications and media.

When asked about the trip Kendall Thompson had this to say, "There were so many amazing moments on this trip, from wandering through the parks to take a behind-the-scenes look at Yellow Shoes, that it's hard for me to pick a favorite! Meeting with some of the creatives that support the Disney brand and getting to pick their brains was definitely a highlight. Taking a peek into the ad archives was really cool, too! I doubt I would get to do that on any other Disney trip. At Yellow Shoes, we learned how the agency functions with the larger Disney company. We also go to talk to a few of the interns about their journey. I found their advice about traversing the application process to be helpful."

Shining Student Phoebe Spooner Graduates

 Senior Advertising student Phoebe Spooner is set to graduate in just a couple of days.

Phoebe is set to work for the local company DesignSensory here in Knoxville. When asked about it here is what Phoebe had to say: Alumna Phoebe Spooner

Q: Tell us about yourself.

I grew up in Knoxville, so when I found out that UT had one of the top advertising programs in the country, I knew I was going to be a Volunteer. I hurried through my gen-ed courses at Pellissippi State, and transferred halfway through my sophomore year.

Q: What are some things that have helped you get to where you are?

I owe every bit of my progress to a circle of mentors who have supported me along the way. I have some amazing professionals in the advertising community that have been providing advice and making connections for me wherever possible. But most importantly, they have been cheering me on.

Q: What are the biggest challenges that you have had to conquer?

My biggest challenge was not getting overwhelmed.  I have held internships and part-time jobs every semester since I transferred. There were some days where I would work late at my part time job, get up early for class, leave at noon to work an internship, then go back to campus for Ad Club. It was mentally and physically draining, but I see now that it was entirely worth it.

Q: What are you doing after graduation?

I’m very pleased to be continuing on with Designsensory in Knoxville. I had the privilege of interning on the strategic team last August. Then I became marketing coordinator. After graduation, I’ll be full-time with the strategy and marketing team. Designsensory has become a second home for me in the past eight months, so it will be a smooth transition. I can’t wait to hit the ground running this month!

Q: What are you most excited about in your new position?

The people I work with, the amazing prospects I get to research for, the intricate brand stories, the really bold and nontraditional ideas we come up with that blow away consumers… It’s everything. I’ve been intentional and persistent to get to this point, because I knew since day one that Designsensory is where I want to be.